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Sockpeeps is a social impact-focused sock brand. For every sock purchased a pair will be donated to a homeless person. Braceface Design was commissioned to create their first collection.
After reviewing the initial sketches, we opted to pivot the brand towards quirky and fun patterns intended to make one smile in order to tell the brand story of spreading happiness and love through its products. This led to the replacement of sport and fruit patterns with motifs like water guns and balloon animals.
Design Development
Layout for Manufacturing
Selected Patterns
Tech Pack (Production File)
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